Technology is not new when it comes to the student experience. But 2020 most certainly underlined how different parts of the journey varied according to institution.Read more "Technology and the Student Experience"
Whilst the youth vote is so often talked about as influential to political outcomes, it’s bewildering to see some of the attempts to engage young people.Read more "Politics Must Remember Youth Audiences Are Watching"
How do you build an online community for students in 2021? We spoke to three expert digital comms pro’s on the Hear It Podcast to find out.Read more "Building Your Campus Community"
One of the biggest failings of engaging youth audience is the lack of readiness to properly consult and engage with young people to develop a message.Read more "Why Telling Won’t Cut it with a Youth Audience"
How are trends in the way young people are using technology and communicating informing your work? Ofcom just dropped their Children and Parents media use and attitudes 2019 report, a global report highlighted the challenges in UK online safety for children this week and the UK Government have just announced a number of changes to […]Read more "What the latest data tells us about young people’s lives online"
“I don’t want your hope. I don’t want you to be hopeful. I want you to panic and act as if the house was on fire” – Greta Thunberg Arguably one of the loudest voices we are familiar with today on climate change, Greta Thunberg is nothing short of an emblem for young people in […]Read more "How do we engage an audience who think everyone has let them down?"
One of the fastest growing apps of 2019, TikTok is enticing brands into the fold alongside their growing user base of mainly young adults. It all began with lip-synching app Music.ly, which had grown from 90 million registered users in 2016 to over 200 million a year later. Chinese technology firm ByteDance ltd acquired it […]Read more "Do you have TikTok nailed for 2020?"
When The Access Platform asked whether we’d like to be a guest on their Inspiration on TAP podcast to talk all things Gen Z, of course… we wanted to share our geekery on the subject! Following the launch of Thread & Fable’s Engaging Youth 2019 report earlier this year, we shared some of the common […]Read more "We Spoke All Things Gen Z to the Inspiration on TAP Podcast"
In the third blog based on Thread & Fable’s Engaging Youth 2019 research, we take a look at what the data is telling us when it comes to study and work prospects for UK youth. Girls out-perform boys – but at what cost? Whilst socio-economic disparities play a significant part of the story when it […]Read more "ABC’s to Paychecks – what the data tells us about study and prospects for Gen Z"
We trawled through the research on youth health and wellbeing so you don’t have toRead more "Are we ignoring youth health?"