the Hear It Podcast

the Hear It Podcast brings the latest insights and ideas on how to better engage youth audiences within marketing and communications.

Hosted by Thread & Fable founder, Rebecca Roberts, interviews will explore themes around the challenges, opportunities and issues when it comes to effectively engaging children and young people.

For all inquiries about the podcast email

Josh Akapo from Archtype on Youth Voice and Culture The Hear It Podcast

This episode we speak with Josh Akapo, co-founder of creative agency Archtype, who facilitate impactful moments of culture for the likes of Lovebox Festival, Stormzy and DLT. Josh also delivers creative research and insights at Hype Collective, a student marketing agency and is part of a youth mentoring non-profit, Joined Up Thinking, helping curate projects particularly for young people of colour to stand out and reach their potential.  About Josh  @archtypeUK  Josh shares his views on improving ethnic diversity in PR  Josh's work with Hype Collective on attractive LGBTQ+ Talent    Josh's recommendations Spotify  Big Zuu on Dave  Who We Be Talks Podcast  The Receipts Podcast  Three Shots of Tequila Podcast  Over the Bridge Podcast  All About Love by Bell Hooks The Tyranny of Merit: What's Become of the Common Good by Michael Sandel A Short History of African Philosophy by Barry Hallen  
  1. Josh Akapo from Archtype on Youth Voice and Culture
  2. Jamie McCracken from Protein New York on "Influence"
  3. Dr. Josephine Perry on Teens, Psychology & Sport
  4. Tanya Martin from Women in Sport on Teens vs Sport
  5. Nafisa Shafiq from the University of Leeds on Allyship in Student Communications